Hashtagging - Utilising the power of the Hashtag

Venue: Tigerlily, George Street, Edinburgh

Date: Thursday 14th January 2016

Time: 7.30am for 8am

The hashtag (#) is one of the most powerful online tools, yet it is one that is very often misused, misunderstood, and often overlooked in our online communications.

Used properly, it can achieve a great deal in getting you and your content noticed and shared with relevant communities.  It is also an easy way to manage promotions and track what is happening across multiple platforms. It can also be a first-class way of gathering information and syndicating content about your brand, product or service.

The January New Media Breakfast will take a close look at hashtagging and how you can harness the power of the hashtag to achieve lots more with the content you are creating.  We will also explore things to consider when choosing an appropriate hashtag and how to establish a hashtag for your business, event, or product. We will also look at choosing which hashtags to follow, and how to tap into popular or trending hashtags in a relevant and fruitful way.  

The presentation will also look at some of the tools that can help you to manage your own hashtags and track specific hashtags that are relevant to your business.

So, if you struggle to see the relevance of using hashtags, or you want to find out some tips and tricks for making greater use of them, you should come along to the first New Media Breakfast of 2016.  You can enjoy some knowledge sharing, some good quality networking, not to mention a bacon roll and hot coffee!  Hopefully you can make it along, we look forward to seeing you all again and getting 2016 off to a great start.

SPEAKER

The breakfast session will be presented by Gordon White and perhaps other members of the fatBuzz team. You can view Gordon’s profile here.

HOW TO BOOK

Venue: Tigerlily, George Street, Edinburgh

Date: Thursday 14th January 2016

Time: 7.30am for 8am

Cost: £20