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TOP GEAR - A guide to making good technology buying decisions today.

New Media Breakfast presentation by Iain Murray of Principle Consulting

Sponsored by  

Wikipedia’s entry on Moore’s law describes “a long-term trend in the history of computing hardware whereby the number of transistors that can be placed inexpensively on an integrated circuit doubles approximately every two years. The period often quoted as “18 months” is due to David House, an Intel executive, who predicted that period for a doubling in chip performance (being a combination of the effect of more transistors and them being faster). 

The capabilities of many digital electronic devices are strongly linked to Moore’s law: processing speedmemory capacity, sensors and even the number and size of pixels in digital cameras. All of these are improving at (roughly) exponential rates as well (see Other formulations and similar laws). This exponential improvement has dramatically enhanced the impact of digital electronics in nearly every segment of the world economy. Moore’s law describes a driving force of technological and social change in the late 20th and early 21st centuries.”

What this means to the rest of us is that it is almost impossible to keep up with the latest technology and the things that it can do. The danger is that we make a bad procurement decision and end up with Betamax (beaten by VHS) or HD DVD (beaten by Blu-ray), and we have wasted our money.

Coupled with this is the significant trend towards web based software, cloud computing and Apps. These too can be baffling and the cause for consternation about what to buy, and when will it become obsolete.

Iain Murray has been delivering a version of this presentation since 2005, when there was no iphone and no Apps and he has been updating it regularly ever since. The ethos of the presentation remains the same, show how today’s ‘available’ technology can make an impact on your personal productivity, your business and your staff.

This year fatBuzz and Iain have teamed up with CommsWorld to bring the presentation to life. Commsworld are a leading voice and data solutions provider and mobile and fixed communications technology. Iain will merge the presentation on what technology and applications to consider with some live hands on demonstrations of everything from mobile phones to tablets. He will look at the do’s and don’ts of data management, looking at cloud computing applications as well as mobile data costs.

Iain will also look at the plethora of mobile applications out there today, picking and demonstrating some of the best Apps for business and personal productivity. He has been an avid user or Social Media and will also cover the applications and technology needed to make the best use of Social Media on the move.

Iain’s talks have proved very popular and this year’s new and enhanced presentation promises to be the most dynamic and informative yet. If you want to know how to maximise the technology and the applications available today then this is a talk not to be missed. Places will go fast for this so please book early.


Iain Murray is the founder of Principle Consulting a Management Consultancy business specialising in Property & Facilities Management as well as all other aspects of business advice from business development to long term strategy. Iain has a career in business spanning over 25 years and has held the Facilities Management industry’s top position as Chair of the British Institute of Facilities Management. He is currently the Deputy Chair of Global FM, the global Association of Associations representing over 50,000 FM’s worldwide.

Iain was an early adopter of Social Media and a pioneer in business on the use of integrated and cloud technology. He has won awards for integrating several technologies to improve the efficiency of service while making significant operational savings.

Our connection with Iain came about when he attended the first New Media Breakfast, opened his laptop and appointed himself as the official ‘tweeter’ for the event. He has now attended and spoken several times at the NMB and is a permanent member of the Social Media Podcast team, recording a podcast a couple of times a month.

Iain is continuing his crusade to introduce Social Media to business and his tweets are reaching a global audience and following. Iain regularly write and presents on the benefits and merits of Social Media for business with a style that is both engaging and witty.


Venue: 29 Member’s Club, Royal Exchange Square, Glasgow

Date: Friday 30th March 2012

Time: 7.30am for 8am

No.29 Members Go Free – If you are a 29 Member you can attend the breakfast free of charge. Please email with you membership number and he will add you to the attendance list.

We hope you can make it along to this event. If so, I look forward to seeing you on the day.

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